Amidst the surging global wave of the new energy intelligent automotive industry, the ASEAN market has emerged as a core arena for international industrial deployment. Malaysia, with its unique geographical advantages, policy incentives, and market potential, has become a prime destination for Chinese new energy vehicle (NEV) enterprises seeking to expand overseas.
From May 11-12, 2026, the "2026 China-Malaysia New Energy Vehicle Industry Deep Cooperation Project," jointly organized by China EV100, the GLOBAL RENEWABLE ENERGY AND ELECTRIC MOBILITY (GREEM), and Malaysian strategic partners, will commence in Kuala Lumpur, Malaysia.
Leveraging the GREEM Malaysia Cooperation Center for operational support, this project provides participating enterprises with comprehensive assistance, from market entry to deep-rooted establishment. It aims to help companies capitalize on the critical two-year window to rapidly complete local deployment and secure a first-mover advantage in the ASEAN market.
Choosing Malaysia: Seizing a New Frontier for Overseas Expansion
As a core economic hub in ASEAN, Malaysia is a strategic location for NEV companies to establish their Southeast Asian presence, and the current moment presents an optimal opportunity:
- Robust Market Foundation: A well-established right-hand drive vehicle market with annual sales exceeding 800,000 units. NEV penetration is steadily increasing, indicating sustained market demand growth.
- Clear Policy Direction: The government is shifting its industrial focus towards localized NEV production. Early entrants can capitalize on policy transition benefits, reducing initial setup costs.
- Surge in Supply Chain Demand: Major international automotive brands are ramping up production in Malaysia, creating significant local supply chain gaps. This offers vast opportunities for Chinese companies to export core components and supporting services.
- Extensive Aftermarket Potential: Aftermarket sectors such as charging network construction, specialized maintenance services, and battery recycling are still in their infancy, presenting ample opportunities with limited competition.
- Superior Geographic Advantage: Its strategic location provides excellent access to the broader Southeast Asian market with convenient logistics, making Malaysia an ideal springboard for Chinese companies to tap into the trillion-dollar ASEAN NEV market.
A Two-Day Intensive Program: Building a High-Level Cooperation Platform
May 11 (Monday)
（1）China-Malaysia High-Level Industrial Cooperation Dialogue (Closed-Door Roundtable):
Engaging core Malaysian institutions including the Ministry of Investment, Trade and Industry (MITI), the Malaysian Investment Development Authority (MIDA), and the Malaysia Automotive, Robotics and IoT Institute (MARii). High-level dialogues between government and enterprises will focus on policy alignment, industrial chain integration, local collaboration, and ecosystem development, establishing a direct channel for corporate feedback and needs.
（2）China-Malaysia New Energy Intelligent Vehicle Industry Matchmaking Session (B2B):
Targeting gaps in Malaysia's aftermarket services (charging, maintenance, parts, battery recycling, etc.), this session will facilitate targeted matchmaking between Chinese solution providers and Malaysian industry organizations such as the Electric Vehicle Association of Malaysia (EVAM) and the Malaysia Zero Emission Vehicle Association (MyZEVA), local distributors, and supporting enterprises through modular supply and demand matching, facilitating the implementation of China's mature industrial expertise.
May 12 (Tuesday)
（1）China-Malaysia EV and New Energy Industry Talent Development & Innovation Forum:
The forum brings together representatives from Malaysian government, enterprises, and educational institutions, along with leading companies from China's NEV industrial chain, for high-level discussions on industry trends and talent supply chains.
（2）Cooperation Platform Launch:
Witnessed by the Deputy Prime Minister of Malaysia, the official launch of the GREEM Malaysia Cooperation Center and the "China-Malaysia EV Talent Development Flagship Program" will take place.
Eight Specialized Empowerment Pillars: Comprehensive Support for Enterprise Localization
This project focuses on the core needs of enterprises entering Malaysia, providing holistic support across government relations, talent, industrial chain, and operations to address key challenges:
- Direct Government-Business Connection:
Facilitates engagement with key Malaysian ministries through closed-door discussions and policy exchanges. Provides accurate policy interpretation and a two-way channel for corporate feedback, helping companies navigate policy directions.
- Talent Ecosystem Co-Construction:
Priority access to the "China-Malaysia EV Talent Development Flagship Program." Jointly cultivate skilled professionals in technology, operations, and maintenance with local educational institutions and professional bodies to fundamentally address labor shortages.
- Precision Industrial Chain Matching:
Leverages platform resources to connect enterprises with local Malaysian vehicle manufacturers, distributors, and service providers, enabling efficient connection to core resources and rapid integration into the local industrial chain.
- Business Model Export:
Assists companies in implementing mature Chinese business models—such as aftermarket operations, charging network construction, and intelligent connected services—in Malaysia, reducing market exploration costs.
- Dedicated Platform Support:
The GREEM Malaysia Cooperation Center serves as an "overseas base camp" for Chinese enterprises, offering one-stop services including policy interpretation, business matchmaking, and industrial collaboration.
- Full-Cycle Policy Consulting:
Provides ongoing professional consultation on Malaysia's NEV industry policies, taxation, and customs, offering timely analysis of policy changes to help enterprises mitigate operational risks.
- Cross-Border Business Networking:
Organizes business negotiations with Malaysian local chambers of commerce, industry associations, and leading enterprises to foster long-term, stable partnerships and expand market channels.
- Industrial Resource Sharing:
Access to the China-Malaysia NEV industrial cooperation ecosystem, enabling sharing of high-quality resources in technology, markets, and distribution channels among platform participants, fostering synergistic development and collective overseas expansion.
Key Areas of Invitation
This initiative focuses on core segments of the NEV industry chain and cordially invites enterprises with technological, production capacity, or model advantages in the following areas to join:
- Vehicle Manufacturers:
Companies involved in NEV manufacturing.
- Core Component Suppliers:
R&D and manufacturing enterprises specializing in "three-electric" systems (battery, motor, electronic control), chassis, intelligent cockpits, automotive-grade chips, and other supporting components.
- Charging Facility Companies:
Companies engaged in the R&D and manufacturing of charging piles, battery swapping stations, charging modules, as well as charging network operations and smart energy management.
- Aftermarket Service Providers:
Enterprises providing NEV maintenance, battery testing and recycling, auto finance, used car trading, and connected vehicle services.
- Intelligent Connected Vehicle Companies:
Technology R&D and application firms in autonomous driving, in-car navigation, vehicle-to-everything (V2X) connectivity, and intelligent cockpit systems.
- Industrial Chain Supporting Enterprises:
Upstream and downstream supporting service providers such as NEV mold manufacturing, new materials, lightweight components, logistics, and warehousing.
Embark on a New Chapter of Cooperation
The "2026 China-Malaysia New Energy Vehicle Industry Deep Cooperation Project" adopts a model of targeted review and precise matchmaking. Interested companies will undergo qualification assessment by a professional team upon registration. Approved enterprises will be integrated into the project cooperation system and receive comprehensive empowerment support.
Investment Contact: Mr. Dai Xinglong
Tel: 18261521285 (WeChat ID same as phone number)
Email: daixinglong@greem100.net
Subsequent Information: The latest project updates, Malaysian industry policies, and cooperation resources will be continuously released through China EV100's official platforms. Please stay tuned.
